"Hair-styling business 'Soft & Trim'"

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So ya, you ever wondered, "What's the deal with that pink hair salon with the cool ramp in Vienna?" Well, wonder no more! It's "Soft & Cut," owned by the amazing Ina Holub, and it's anything but ordinary.

First impressions? The outside ain't much to write home about – a ramp, a curtain, and that's it. But step inside, and you're greeted by a pastel paradise. Pink walls, pink furniture, and a chill vibe that'll make you feel like you're hangin' in a cozy living room, not a hair salon.

Now, you might be thinkin', "Why all the pink?" Well, folks with autism or other neurodivergent conditions find pastel colors calming, and Ina's aimin' to create a space where everyone feels at ease.

The salon's been designed with inclusivity in mind too. No fancy salon chairs here – just soft, comfy armchairs with no armrests, movin' and groovin' to fit the needs of different folks, including those who are a bit heavier. Say goodbye to those uncomfortable, low-weight chairs!

Ina also knows that privacy matters, especially to people who wear headscarves. So, the planning taken extra care to ensure clients can relax and feel comfortable takin' off their headscarves without bein' stared at.

Ina herself's been a hairdresser for over a decade, but she ain't always felt comfortable at the salon. From the seating arrangements to personal questions to strange reactions about her being a lesbian, it never felt just right. And she got tired of unsolicited styling tips, too! So, she decided to create a space where folks can be who they wanna be without judgment. Her motto? "Hair is identity-forming. It's the first thing you see on a person."

No women's or men's haircuts here, either. Hair don't know no gender, and Ina aims to make her salon a welcoming place for everyone, including non-binary and genderqueer individuals. Plus, she's not comin' after your wallet because you have long hair or curly hair that takes more time to style.

Ina's takin' special care of curly hair too, as it requires different treatments than straight hair. Many drugstores don't have the right products, and people with curls still struggle to find the right care. Ina's even received additional training to deal with the hair of black and Asian people. Oh, and she carries products that ain't available in the Austrian trade, either.

Different skin types and skin conditions also matter, but sadly, most training only focuses on white people. Not Ina – she's determined to educate herself on various skin types to provide the best advice for everyone.

Ina's salon's a place for all, and she's even got "silent appointments" for neurodivergent individuals or folks who just prefer a quieter environment. You can book by email, and you can discuss your styling preferences, lighting, music, and drink choices all in advance. The appointments are designed to reduce stress, and if you wanna chat, you can!

From mid-June, you can book appointments on her website, and she's also open to human or animal companionship. And in the future, Ina hopes to provide even more inclusivity, like braille and an interpreter. Her clients' support fills her with a good feeling and motivates her to continue. So if you're lookin' for a judgment-free, inclusive hair salon, look no further – "Soft & Cut" is the place for you!

Soft & Cut, Ina Holub's company in Vienna, is not just a typical hair salon – it's a place where you can find paint colors of pastel paradise.
Ina Holub, the owner of Soft & Cut, has agreed to create a business that prioritizes diversity and inclusion, offering appointments that cater to neurodivergent individuals or those who prefer quieter environments.
For individualswho value skin-care and health-and-wellness, Soft & Cut offers services that take into account different skin types and conditions, demonstrating Ina's commitment to education and self-development.
If you're interested in lifestyle, fashion-and-beauty, or home-and-garden, Soft & Cut also caters to your needs, as Ina carries products that aren't commonly found in Austrian trade.
From a financial perspective, Soft & Cut is a promising venture, as it prioritizes personal-growth and aims to provide excellent service without charging exorbitant fees, regardless of hair type or style.
Soft & Cut's unique approach to business extends to its commitment to diversity and inclusion, offering a judgement-free environment for individuals of all genders, including non-binary and genderqueer individuals.
Ina Holub's education and training in hairdressing has equipped her with the skills to handle various hair types, from curly hair that requires unique treatments, to black and Asian hair, which she has received additional training for.
At Soft & Cut, Bottalk is used to create a relaxing, soothing environment, designed to make every client feel at ease, just like the inviting living-room vibe of the salon itself.